Service 05

Your lead gen used to work.
Find out why it doesn't.

A lead generation engine that quietly stops working is one of the most common — and most frustrating — problems in marketing. This audit finds the gaps, identifies what's changed, and gives you a clear plan to fix it.

Book the Audit
The Problem

The engine stalled.
Nobody can explain why.

Lead generation problems rarely announce themselves. Volume drops slowly. Quality declines quietly. Cost per lead creeps up while the team debates whether it's the channel, the creative, the audience, or the offer. Usually it's more than one thing.

The Lead Generation Audit looks at your full funnel — channels, targeting, conversion points, vendor relationships, and the broader market context — and gives you a clear, honest view of what's broken and what to do about it.

No execution agenda. We don't build the new campaigns or manage the vendors. You get a straight answer on what's wrong and exactly who should fix it.

68%
of B2B companies report their lead gen performance has declined in the past two years
Full
funnel review — from channel mix to conversion points, vendor relationships and beyond
0
vendor relationships. No stake in what replaces it — just a clear view of what's broken.
What You Get

The gaps found.
The fixes
prioritised.

A thorough review of your lead generation operation — channels, conversion points, vendor relationships, and market context. Delivered within 7–10 business days with a clear, sequenced action plan.

How It Works
01
Kickoff Call
20 minutes to understand your current setup, what's changed recently, and where the pain is most acute. We scope the audit based on what you need most — full funnel or focused on a specific problem area.
02
Independent Audit
We review your channels, conversion data, vendor performance, and market context — independently. No agency involvement. No vendor briefings. Just the data and our judgement.
03
Findings Delivered
Within 7–10 business days. Clear findings and a prioritised fix plan — delivered in a readout session with time for questions. Plain English throughout.
04
Act or Go Deeper
Take the plan and run with it, or keep Polymind involved to hold vendors accountable, track progress, and adapt strategy as you rebuild your lead engine.
Who It's For

For teams whose
pipeline has quietly
started to dry up.

B2B & SaaS Companies
Inbound has slowed and nobody can give a clear answer why. Lead quality has dropped, or the channels that used to work have stopped delivering. You need a straight view of what's broken.
Brands Scaling Paid Lead Gen
You're spending more on lead generation but not seeing proportional results. CPL is rising, conversion rates are dropping, and the agency explanation doesn't quite add up.
Professional Services Firms
Referrals and word-of-mouth aren't enough anymore. You're investing in lead gen for the first time or trying to make existing efforts more systematic — and need an honest view of what's working.
Independent Agencies
A client's lead gen isn't working and they're looking to you for answers. Polymind gives you the independent audit and the recommendations to advise with confidence.

Something's off.
Let's find out what.

Start with a free 20-minute conversation. Tell us what you're seeing and we'll tell you whether the audit is the right next step.

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